by Gary Chandler | Aug 4, 2018 | Endangered Species, Legislation, Polls, Public Affairs
Public Opinion Ignored The Endangered Species Act is the most important law in the United States for conserving biodiversity and halting the extinction of species. The Trump administration, aided by Citizens United, is poised to cripple the Act to promote fossil... 
by Gary Chandler | May 17, 2018 | Content Marketing, Search Engine Marketing, Social Media
Content, Links, User Experience According to new market research, website traffic is the most influential factor when search engines determine search results. When many users visit a website, Google sees that site as one of high authority and value. According to... 
by Gary Chandler | Mar 5, 2018 | Marketing, Public Affairs, Public Relations, Social Media
Social Media Refining The Art, Science Of Memes If a picture is worth a thousand words, a viral meme on social media is worth exponentially more. Advocates, marketers and public policy wonks are all embracing the power of social media, pop culture, politics and memes.... 
by Gary Chandler | Nov 12, 2017 | Issue Management, Public Affairs, Public Relations, Stakeholder Relations
Information War Gaining Momentum Editor’s Note: This article was posted before the Facebook/Cambridge Analytica scandal broke. Unfortunately, collusion, corruption and technology have taken the art and science of propaganda to new heights. Propaganda and... 
by Gary Chandler | Oct 5, 2017 | Advocacy, Government Relations, Public Affairs, Public Relations
The Art, Science Of Influence On Capitol Hill Public affairs is another term for stakeholder relations among individuals and groups with common and competing agendas. It’s typically found at the crossroads of public opinion and public policy. Stakeholders often...