by Gary Chandler | Mar 21, 2015 | Content Marketing, Search Engine Marketing, Social Media
Social Media Tips and Trends The web is a crowded place, with millions of articles shared daily on social media. What types of content are the most popular? We have analyzed more than 120 million articles. We will summarize the types of content that people like to...
by Gary Chandler | Mar 31, 2013 | Search Engine Marketing, Social Media
Strategic Planning Pays Dividends Search engine marketing (SEM) is one of the hottest trends in marketing and advocacy today. It’s a combination of art and science and the rules are changing daily. Some companies are mining the organic search results, while...
by Gary Chandler | Mar 29, 2012 | Content Marketing, Search Engine Marketing
SEO Best Practices As I wrap my head around Google’s latest algorithm update, there’s another release that changes the game. While SEO experts should live in the weeds of these updates to understand the nuances in how Google ranks content, marketers should...
by Gary Chandler | Oct 8, 2011 | Reputation Management, Social Media
Social Media Tips, Trends Social media has its own unwritten rules of composition and content. Here are the best practices that work for me. Be brief. The sweet spot for posts on Google+ and Facebook is two to three sentences. Twitter, by definition, limits you to 140...