Greener Cities An Existential Issue

Cities around the world are home to about 50 percent of the world’s population and they generate 80 percent of our planet’s greenhouse gases – the primary human contributor to climate change. Meanwhile, many communities are bracing for the increasing threats of fires, droughts, floods, severe weather, population displacement, and others. Community leaders and citizens around the world must be informed, motivated and empowered to become part of the solution.

Unfortunately, few local communities have the ability to engage their citizens in developing a common vision around this issue. Some need guidance on a collaborative process to achieve consensus. Others need help outlining the spectrum of actions that they can take to cut pollution, save energy, conserve water and promote health and sustainability. Other communities around the world already are in contingency mode and need help mitigating the impacts of climate change on their homes and businesses.

“Cities must take responsibility for our contributions to global climate change,” said former Los Angeles Mayor Antonio Villaraigosa.

Many community leaders need coaching to bring all stakeholder groups to the table to discuss opportunities, threats, resources, and priorities. As communities begin planning, they need comprehensive guidance regarding the full range of possible actions to consider in their plans. Many communities are limiting their sustainability visions to the energy efficiency of city buildings and vehicle fleets. They need to learn from other cities that have embraced a broader spectrum of possible actions such as investments, tax policies, water use, tree management, open space, expanded recycling efforts, and many others.

A Phoenix PR firm hopes to pave the road to greener cities. It’s estimated that cities around the world will invest about $350 trillion on new and improved infrastructure over the next 15 years. Engineering, telecom, transportation, water treatment and delivery, energy and more demands will spark the next leg of the industrial revolution. It’s safe to say that this green revolution will be more efficient and sustainable than the infrastructures left behind.

climate change PR firm

Meanwhile, the investment can’t come soon enough. As cities and regions of the world are being battered with extreme weather of all sorts, our battle against climate change must escalate. It’s in the cities where those battles will be won or lost because that’s where most of the people are located and it’s where most of the energy is consumed and pollution expelled. To help combat this challenge and to promote solutions as quickly as possible, Crossbow has partnered with Earth Tones, Inc. to develop the Greener Cities program.

“This is both an environmental impact program and an economic development program,” said Gary Chandler, CEO of Crossbow. “It will make cities healthier, more efficient, more competitive and more resilient.”

The Greener Cities program will help communities develop better and more comprehensive plans faster because it will help engage all segments of a community and it will encourage the consideration of multiple strategies. While it will promote sustainable living and efficient uses of limited public resources, it also will help many communities be more resilient in the face of climate change and extreme weather events. The program will be an international showcase for best practices. It also will be the most comprehensive online portal for cities and communities of all sizes.

For more information about sponsorship and hosting opportunities, please contact Gary Chandler at or call 602-999-7204 (USA).

PR firm Phoenix

Crossbow Communications is one of the leading public relations and public affairs firms in the United States. We have influenced public opinion and public policy around the world for more than 30 years. Today, we are tackling some of the most urgent issues of our time, including vital health and environmental challenges. We have offices in Denver, Colorado and Phoenix, Arizona.