by Gary Chandler | Jul 4, 2019 | Biodiversity, Climate Change, Issue Management
Global Programs Promote Biodiversity, Sustainability Climate change is gaining momentum as global warming heats up. The impact on nations, cities, farms and ecosystems is rising fast. People are growing increasingly frustrated with elected officials who refuse to...
by Gary Chandler | Jun 1, 2019 | Marketing, Public Relations
Strategic Planning Essential To Brand Management Marketing is a process that begins before you start your business plan. It requires vision, determination and planning. Strategic planning is an investment that separates the leaders from the losers. Unfortunately, many...
by Gary Chandler | May 9, 2019 | Crisis Communications, Issue Management, Reputation Management
Actions More Important Than Words In the digital age, public relations disasters can strike at any time. No brand is immune from a negative social media post that is gaining traction or an unfavorable news story, and when an incident like this occurs, it’s...
by Gary Chandler | Apr 8, 2019 | Climate Change, Public Affairs
Sustainability Not A Policy Priority In the past year, cities and towns have been wiped off the map by the effects of fires, floods and hurricanes. With these catastrophes as the backdrop, the great Green New Deal generated a great deal of interest across the nation,...
by Gary Chandler | Feb 12, 2019 | Climate Change, Corporate Social Responsibility
Patagonia Develops CSR Best Practices Outdoor apparel icon Patagonia is becoming more vocal and more politically active to help promote environmental conservation. Hopefully, more companies will follow its example. “We’re in business to save our home planet,” said CEO...